http://survey.constantcontact.com/survey/a07e2kat1r8fyqojhnc/a00qfz0dfopd/questions?continue=Continue+%3E
- Most of the respondents have ad campaigns going with the big 3 (Google, Yahoo & Bing).
- Most target more than 1000 keywords in their campaigns.
- Respondents create custom ads for each of their products and less so for each keyword.
- All but one respondent optimizes their web site code for organic discovery.The majority value natural results over paid results. (But one noted that his paid results have better conversion.)
- Respondents were mostly marketing firms.
- Most have 1 person in charge of watching search engine activity. The rest have anywhere from 2-5 people.
- Overall marketing budget is averaging $685,682 so far. Of that, 8% or $55,550 is directed to ONLINE marketing.
http://survey.constantcontact.com/survey/a07e2kat1r8fyqojhnc/a00qfz0dfopd/questions?continue=Continue+%3E

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